Custom Shopware 6 Storefront for HxB

Client Location: Netherlands

HxB is a window blinds seller based in Germany. They offer custom-made blinds with a wide range of design and color options. Their goal was simple: to let customers visualize and personalize their blinds online before placing an order.They already had a clear vision and provided the design. We applied our Shopware 6 expertise to bring the user experience to life and complete the design.

mac frame
The Problem

Confusing product configuration and poor shopping flow

HxB’s existing store wasn’t easy to use. Customers found it confusing to customize products. They struggled to select styles, colors, and options. This was directly affecting sales.

The client wanted a better shopping experience that made customization simple and reflected their high-quality product range.

That’s where we stepped in. Our experience with Shopware, building intuitive interfaces and product configurators, led to a collaboration focused on improving their storefront.

Case study
The Solution

Configurator, clear UI, and smooth browsing

We worked closely with their development team. While they handled the backend, our team took care of the entire frontend setup.
Here’s what we delivered:

Product Configurator:We used a plugin to build a clean and simple configurator on the product detail page. Customers can now choose different styles and colors and instantly see how their selection looks.

Color Variant Preview in Listing:We made it easier to explore products. Shoppers can now preview color variants directly in the listing. No need to open every product.

Frontend Design & Implementation:The client provided about 60% of the design. We created the rest and handled all frontend development in Shopware 6. To keep everything consistent, we used custom layout blocks and reusable components.

Smooth Collaboration:The project was a true team effort. Our developers worked hand-in-hand with theirs. Clear communication helped us deliver exactly what they had in mind.

The Result

A storefront that’s easier to use and better to shop from

The final result is a sleek, modern Shopware 6 store:

Customers can now preview their customized blinds in real-time.
It’s much easier to browse color options.
The design feels polished and fits the brand’s premium image.
Backend management is more efficient with reusable layout blocks.

Together, we turned a frustrating shopping experience into one that feels smooth, visual, and easy to use.

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